Equitas Academy Charter Schools, Inc. Privacy Policy
Effective Date: August 16, 2024
1. Introduction
Welcome and thank you for visiting a website operated by Equitas Academy Charter Schools, Inc. (“Equitas,” “we,” “us” or “our”). Please note that Equitas is a non-profit organization and, as such, may not be subject to certain privacy laws. Nonetheless, we take the privacy of our students, parents, staff, donors, and visitors to our website seriously. In an effort to be transparent, we have provided this Privacy Policy (“Policy”) to inform you how we handle privacy matters and process your Personal Information. This Privacy Policy is incorporated into our Terms of Use and when you use our website, you are agreeing to the Terms and the Privacy Policy.
For the purpose of this Policy, "Personal Information" means any Personal Information relating to an identified or identifiable individual. We obtain Personal Information relating to you from various sources described below. “Services” means our provision of educational services and support for our charter schools via our website.
2. Scope
This Policy applies to the Equitas website(s), https://www.equitasacademy.org/ (“Site(s)”) and its subdomains, and any other website operated by Equitas that directs you to this Privacy Policy. The Policy applies to the Site and all Personal Information that is shared when you visit the Site or interact with our Services. By using the Site, you agree to the terms and conditions of this Policy. Please note that student information collected through your application or enrollment with Equitas is not covered under this Privacy Policy.
3. Information We Collect
Through our Site and our Services, we may receive information that, alone or in combination with other information, could be used to identify an individual. We may receive information (including Personal Information) in the following ways:
Information That You Provide to Us
When you request information from Equitas via our Site or interact with Services, we may receive the following Personal Information from you:
Name, telephone number, email address, postal address, student name, student date of birth, current or past educational information.
Information shared via web inputs on our Site (we do not typically collect any Personal Information through web inputs unless you provide it).
Other information that could reasonably be used to identify you personally or identify your household or members of your household.
Preferred language, student grade level.
Information Automatically Collected
Like many businesses, we and/or our service providers may automatically collect and/or store certain information when you visit or interact with the Site. This information may be stored and/or accessed from your personal computer, laptop, tablet, mobile phone or other device whenever you visit or interact with our Site. Usage Information may include:
Your IP address, IDFA, Android/Google Advertising ID, IMEI, or another unique identifier;
Your device functionality (including browser, browser language, operating system, hardware, mobile network information);
Referring and exit web pages and URLs;
The areas within the Site that you visit and your activities there, including remembering you and your preferences;
Your device location or other geolocation information, including the zip code, state or country from which you accessed the Services;
Your device characteristics; and
Certain other device data, including the time of day you visit our Site or other information used to provide analytics or other usage information.
Information Collected by Third Parties
The Site may include functionality that allows certain kinds of interactions between the Site and your account on a third-party website or application. The use of this functionality may involve the third-party site providing information to us or us providing information to a third party. For example, we might obtain information about the traffic and usage of the Site from third parties, or we may send them information about traffic on our Site through functions like Google Analytics. We might also provide links to facilitate sending a communication from the Site, or we may use third parties to facilitate emails or postings to social media (like a “Share” or “Forward” button, or links to our social media channels, such as Meta/Facebook, Instagram, LinkedIn and X (formerly Twitter)). These third parties also use cookies and other tracking technologies to capture information about your interactions with the Site. We do not have control over the information that is collected, used, and shared by these third parties. We encourage you to review the privacy statements of these third parties to understand their privacy practices.
Communications
When you send email or other communications to Equitas, we may keep those communications to process your questions, respond to your requests, and improve our Site. We may use your email address to communicate with you about our Services.
4. How We Use Information Collected
We may use your Personal Information for the following business purposes:
To communicate with you about our schools and our Services.
To provide the Services or information you may have requested from us.
To enhance our Site and Services.
To operate, maintain, and provide features of the Site and Services.
To respond to comments and questions, and otherwise to provide support to users.
To understand and analyze the usage trends and preferences of our users.
To improve the Services, and to develop new offerings, services, features, and functionality.
To contact you for administrative and informational purposes. This may include providing responses to help requests or sending communications, including changes to our terms, conditions, and policies or general administrative policies and information.
For marketing purposes, such as developing and providing promotional and advertising materials related to our schools that may be useful, relevant or valuable.
For our business purposes, such as audits, security, compliance with our internal policies, license agreements with content providers, applicable laws and regulations, fraud and financial crime monitoring and prevention.
To enforce our Terms of Use or other legal rights.
For any other purpose with your consent.
5. How We Share Your Personal Information
We may share your Personal Information as follows:
With our affiliates and subsidiaries for the purposes described in this Privacy Policy.
With our third-party service providers who provide services such as website hosting, data analysis, information technology and related infrastructure provision, customer service, email delivery, auditing, and other Services.
With a potential or actual acquirer, successor, or assignee as part of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in bankruptcy or similar proceedings).
If required to do so by law or in the good faith belief that such action is appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.
We may also share Personal Information about you with other third parties with your permission. We may use and disclose aggregated information that does not identify or otherwise relate to an individual for any purpose, unless we are prohibited from doing so under applicable law.
6. Use Of Cookies and Other Tracking Technologies
We may use cookies, pixels and other tracking technologies (“Tracking Technologies”) to recognize your browser or device, learn more about your interests to personalize your experience, and deliver our Site and Services to you. These tracking technologies allow us to collect information such as your device type, browser type, interactions with our Site, geographic location, your web request, the date and time of your web request, your Internet Protocol address, the domain name of your Internet service provider and other data. If you can be identified from this information, for example by combination with other pieces of information, then we will treat this information as Personal Information. Tracking Technologies may set, change or modify settings or configurations on your device.
We may use the following types of cookies:
Strictly necessary cookies. These cookies are essential for you to browse the Sites or App and use its features, such as accessing secure areas of the site.
Functionality cookies. Also known as “preference cookies,” these cookies allow the Sites or App to remember choices you have made in the past, like what language you prefer, or what your username and password are so you can automatically log in.
Analytics cookies. Also known as “performance cookies,” these cookies collect information about how you use a website, like which pages you visited, and which links you clicked on. Their purpose is to improve website functions. This includes cookies from third-party analytics services if the cookies are for the exclusive use of the owner of the website visited.
Advertising cookies. These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. These cookies can share that information with other organizations or advertisers. These are persistent cookies and almost always of third-party provenance.
You can alter the configuration of your browser to refuse to accept cookies, but it is possible that doing so may cause limited functionality of the Site. For example, we may not be able to recognize your computer or device, and you may need to log in every time you visit.
You can opt out of non-essential cookies by enabling an opt-out preference signal on your browser or opting-out of cookies in our Sites’ cookie preference centers.
You can control the use of cookies on most web browsers, use the links below to modify your web browser’s settings on the most popular browsers:
You can opt out of Google Adwords Remarketing here.
You can change your Facebook Ad Preferences here. .
You can block Google Analytics from accessing your online activity with a browser add-on here.
Learn more about cookies and similar technologies or to opt out of targeted advertising cookies here. More resources are also available from the Digital Advertising Alliance or the Network Advertising Initiative. We do not control these opt-out links or whether any organization chooses to participate in these opt-out programs.
We might also use a pixel tag which is a small graphic file that allows us and third parties to monitor the use of the Site and provide us with information based on your interaction with the Site. These tags may collect the IP address from the device which you loaded the page, the browser type. Pixel tags are also used by our third parties to collect information when you visit our site, the links and other actions you take on our Site, and we may use this information in combination with cookies to display targeted advertisements.
Other data technologies may be used that collect comparable information for security and fraud detection purposes.
If you have any questions about cookies or to generally find out more about cookies, visit this site. Please note that even if you exercise the opt-out choices above, you may continue to receive advertisements, for example, ads based on the website you are viewing (e.g., contextually based ads), or ads that are not targeted at you and may be less relevant. Also, if your browser (like some Safari browsers) is configured to reject opt-out cookies when you opt out on the DAA or NAI websites, your opt-out may not be effective. We always do our best to honor your choices, but because some choices are set at the browser or device level, you may have to make these choices multiple times if you are using different browsers or different devices.
7. Security
Equitas has developed or engaged reasonable technical and organizational measures designed to protect Personal Information against unauthorized access or misuse. However, the Internet and emails cannot be guaranteed to be fully secure, and we cannot ensure or warrant the security of any information you provide to us via webforms or emails. We do not accept liability for unintentional disclosure. Please use secure measures to provide Equitas with any Personal Information relating to a student.
8. International Transfers Of Data
This Site is operated in the United States and intended for users in the United States. We do not wish to receive Personal Information from sources outside of the United States. If you are located in another jurisdiction, please know that your information will be transferred to, stored, and processed in the United States. By using this Site and providing us with information, you consent to this transfer, processing and storage of your information in the United States. It is important to note that the privacy laws in the United States may not be as comprehensive as those in other countries such as those in other jurisdictions. Our service providers use appropriate safeguards to comply with applicable United States laws.
9. Retention Of Personal Information
Equitas will retain your Personal Information only for as long as necessary for the purposes set out in this Privacy Policy. We retain and use your Personal Information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your Personal Information to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.
All information you provide to us is stored on our secure servers or those of our third-party data storage providers.
10. Exercising Your Privacy Rights
If applicable, you may exercise any of your rights by submitting a verifiable data subject request to us by using the contact details below. You may make a request related to your Personal Information or on behalf of someone for which you have authorization. You must include your full name and email address in your request. We may require you to confirm your identity and/or legal standing for the request as well as your residency to obtain the information.
Please note that we will ask you to verify your identity before responding to such requests, and we may deny your request if we are unable to verify your identity or authority to make the request.
You may contact us using the information in the “Contact Us” section below.
11. Your Privacy Rights
As a non-profit organization, we may not have to comply with certain state privacy laws. Where applicable, you may be able to exercise the following rights. We will honor requests received to the extent required by applicable law and within the time provided by law.
Depending upon your jurisdiction of residency, you may have the following rights:
Right to access. You have the right to request that we disclose the following to you, in each case in the twelve-month period preceding your request:
Categories of Personal Information we have collected about you;
Categories of sources from which the Personal Information is collected;
Our business or commercial purpose for collecting or selling Personal Information;
Categories of third parties with whom we share Personal Information;
Specific pieces of Personal Information we have collected about you;
Categories of Personal Information about you, if any, that we have disclosed for monetary or other valuable consideration and the categories of third parties to which we have disclosed the information, by category or categories of Personal Information for each third party to which we disclosed the Personal Information; and
Categories of Personal Information about you that we disclosed for a business purpose.
Right to delete. Subject to certain limitations, you have the right to delete Personal Information that we collect about you.
Right to correct. You have the right to correct Personal Information that we collect about you.
Right to opt-out. You have the right to opt out of the processing of your personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of decisions that produce legal or similarly significant effects concerning the consumer.
Right to Limit the Use or Disclosure of Sensitive Personal Information. We do not disclose Sensitive Personal Information for the purpose of sending cross-contextual behavioral advertising.
Right to Non-Discrimination. We will not discriminate against you because you have exercised any of the aforementioned rights, including by denying you goods or services; charging different prices or rates for goods or services; providing you a different level or quality of goods or services; or suggesting that you will receive different price or rate for goods or service or at a different level or quality of goods or services. We also cannot retaliate against current and prospective employees for exercising their privacy rights.
We do not offer financial incentives for providing your Personal Information to us.
You may write to us at the contact information in the “Contact Us” section below to exercise any applicable privacy right you may have.
12. Data Sharing For Direct Marketing Purposes
California Civil Code § 1798.83 the “Shine the Light” law further permits California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. We do not share your Personal Information with third parties for their direct marketing purposes.
13. Children’s Privacy
We take Children’s Privacy very seriously. Our Services and Site are directed at parents and are not intended for those under the age of 16 without parental permission. We do not knowingly collect or receive Personal Information from children under the age of 13 through our Site. If you believe that we have received Personal Information from a child who is under 13 without parental consent, please inform us at the Contact Us address below and we will delete the data. For children who are over 13 but under 16, please provide us with a parent or guardian email address so that we can confirm that you are viewing the site with parental permission.
14. Do Not Track Signals
Some browsers support Do Not Track (“DNT”) settings that request that a web application disable its tracking of an individual user. Currently, our Site currently does not respond to DNT signals and operates as described in this Policy, whether or not a DNT signal is received.
15. Global Privacy Control
Some browsers and browser extensions support the Global Privacy Control (“GPC”) that can send a signal to the websites you visit indicating your choice to opt-out from certain types of data processing, including data sales. In certain territories, when we detect such a signal, we will make reasonable efforts to respect your choices indicated by a GPC setting as required by applicable law.
16. Changes To This Privacy Policy
We may change this Privacy Policy at any time. We will post all changes to this Privacy Policy on this page and will indicate at the top of the page the modified Policy's effective date. We therefore encourage you to refer to this page on an ongoing basis so that you are aware of our current privacy Policy. If required by applicable law, we will notify you of the changes in advance. By continuing to use the Site and/or the Services or providing us with information following such a replacement Policy being uploaded, you agree that you will be deemed to have agreed to be bound by the Privacy Policy as changed.
17. Contact Us
If you have any questions or suggestions regarding this Privacy Policy, please contact us at:
Equitas Academy Charter Schools, Inc.
1612 W. Pico Blvd.
Los Angeles, CA 90015
Email: info@equitasacademy.org
Phone Number: (213) 201-0440